Culture & History

Your culture hotel in South Tyrol

Discovering South Tyrol

EXPERIENCE THE TREASURES OF THE UPPER VINSCHGAU VALLEY UP CLOSE
Experience Val Venosta

Welcome to the Kulturhotel Zum Hirschen – your retreat in picturesque Mals in Val Venosta, probably the most beautiful valley in South Tyrol. Just a few kilometers from the Swiss border and the Reschen Pass, our idyllic village of Mals awaits you, a true jewel of peace and beauty. Immerse yourself in the fascinating culture of Val Venosta in South Tyrol while you enjoy your stay to the full in our lovingly designed hotel.

The hotel with history

Your home in the Vinschgau Valley
Experience history

The roots of our hospitable family go deep into the history of Mals and can be traced back to the 18th century. This centuries-old tradition of hospitality characterizes our hotel and gives it a unique atmosphere that harmoniously combines history and modernity. The Stecher family’s history as innkeepers began in the 18th century, a time characterized by cultural changes and historical upheavals. As dedicated hosts, our ancestors first opened their doors to travelers in search of relaxation and a warm welcome.

Unique cultivation results

In the Vinschgau Valley and the 3-country corner
Pure culture

Our hotel not only serves as comfortable accommodation, but also as a base camp for exploring the fascinating culture of the Venosta Valley and South Tyrol. Let yourself be enchanted by the traditional customs, the living history and the picturesque landscapes. Our location close to the Swiss border allows you to experience the diversity of this region in all its facets. Our privileged location close to the Swiss border offers you the unique opportunity to explore the fascinating border triangle. This is where the cultures and traditions of Italy, Austria and Switzerland meet, and our Hotel Zum Hirschen is the ideal starting point for experiencing this rich diversity.

Wondering what else makes us so unique?

Wondering what else makes us so unique?